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Entrepreneurs on Fire

John Lee Dumas is the founder and host of the award winning podcast, Entrepreneurs On Fire. With over 100 million listens of his 3000+ episodes, JLD has turned Entrepreneurs On Fire into a media empire that generates over a million listens every month and 7-figures of NET annual revenue 8-years in a row. His first traditionally published book, The Common Path to Uncommon Success is the modern day version of Think and Grow Rich with a revolutionary 17-step roadmap to financial freedom and fulfillment. Learn more at UncommonSuccessBook.com
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Jan 28, 2019

Tim is the Chief Marketing Officer and Product advisor at Ahrefs (an industry leading SEO tool, powered by Big Data). He’s a frequent speaker at marketing conferences around the world and an author of many data-driven SEO research studies.

Top 3 Value Bombs:

1. It’s hard to succeed in marketing if your product is awful. You should care about the product first. Then, the marketing will almost take care of itself.

2. Your customers who were using your product genuinely wanted to talk about your product. You have to figure out that as CMO, your job was to give talking points to them. All you have to do is to explain to your existing customers what is awesome about your product.

3. A lot of people are afraid to talk about their product because they think that they would seem sales-centered. But if you are not pitching your product to people who are potentially interested in it, you are actually doing them a disservice.

Watch AHREFS TV on Youtube.

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