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Entrepreneurs on Fire

Entrepreneurs on Fire is an award winning podcast where John Lee Dumas interviews entrepreneurs who will guide you to financial, location and lifestyle freedom! JLD has compiled the advice from over 2600 episodes in a book called 'The Common Path to Uncommon Success' (Harper Collins Leadership, Spring 2021). Get a sneak peek at EOFire.com/success
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Dec 17, 2018

Dan is a New York Times bestselling author, entrepreneur, keynote speaker, and researcher. His new book is called Back to Human: How Great Leaders Create Connection in the Age of Isolation.

Top 3 Value Bombs:

1. When you’re running an effective ad, you want to be testing one variable at a time so you’ll know exactly what difference that variable makes.

2. The Shotgun technique: Create as many ads as you can with as many different creatives and as many different copy types, and; then test to as many different audiences as possible. You'll figure out what works really fast!

3. Everything you do should have a system and a process.

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